Who Is Rob Dyrdek? Inside His Wealth, MTV Career, and Business Empire

If you grew up watching MTV in the 2000s, you probably know who Rob Dyrdek is. From skateboarding on rooftops to running his “Fantasy Factory,” Rob became a familiar face on TV. But as of 2025, he’s not just a former MTV star—he’s a $100 million businessman, a proud family man, and a big-time real estate investor.

Let’s take a closer look at how Rob turned a passion for skateboarding into a powerful empire.

What is Rob Dyrdek’s net worth in 2025?

As of 2025, Rob Dyrdek’s net worth is estimated at $100 million. That money didn’t come from just one job. He’s been a pro skateboarder, TV star, actor, producer, and now he’s a full-blown entrepreneur.

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He made $60,000 per episode for “Rob & Big,” and $100,000 per episode for “Fantasy Factory.” He also hosts “Ridiculousness,” which has aired for over 30 seasons and is still a huge hit on MTV. And let’s not forget, he owns Dyrdek Machine, a venture studio that helped launch multiple successful companies like Street League Skateboarding and Thrill One Media.

How did Rob Dyrdek become famous?

Rob was born in Kettering, Ohio, on June 28, 1974, which makes him 50 years old in 2025. He got his first skateboard at age 11 and was hooked. By the time he turned 16, he was already a pro skateboarder and moved to Southern California to chase his dreams.

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After skating with brands like DC Shoes and Alien Workshop, Rob made a name for himself in the skating world. But it was his jump into TV that turned him into a household name. In 2006, Rob teamed up with his best friend Christopher “Big Black” Boykin for MTV’s “Rob & Big.” The show became a hit thanks to their wild antics and funny friendship.

After that, he launched “Rob Dyrdek’s Fantasy Factory” in 2009, where fans got to see Rob dream big inside his indoor skatepark, office, foam pit, and more.

What shows has Rob Dyrdek been in?

Rob’s been on several major shows, including:

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• Rob & Big (2006–2008)
• Rob Dyrdek’s Fantasy Factory (2009–2015)
• Ridiculousness (2011–present)
• Deliciousness, Adorableness, Messyness – spin-offs of Ridiculousness
• The Dude Perfect Show – as a producer
• Build With Rob – a podcast he started in 2021

He also made a movie called “Street Dreams” and appeared in “Jackass 3.5” and “Punk’d.” You might’ve also seen him in video games like Skate and Skate 2.

What businesses has Rob Dyrdek launched?

Rob is more than just a skater or entertainer. He’s a serious businessman. In 2010, he launched Street League Skateboarding (SLS), a global skateboarding competition with a prize pool of over $1.6 million.

He also created Dyrdek Machine, a venture studio that partners with and invests in growing brands. One of his biggest wins was Thrill One Sports & Entertainment, which was sold in 2022 for $300 million.

In 2021, he launched a non-profit called the Do-Or-Dier Foundation to help underrepresented youth chase entrepreneurship.

What’s Rob Dyrdek’s personal life like?

In 2015, Rob proposed to Playboy Playmate Bryiana Noelle Flores in the most Rob way possible—on stage during an Aladdin show at Disneyland. The couple has two children: Kodah Dash (born 2016) and Nala Ryan (born 2017).

They currently live in Los Angeles and love spending time as a family. Rob also has a sister, and he actually became an ordained minister to perform her wedding—right inside the Fantasy Factory.

He owns three bulldogs named Meaty, Beefy, and Gretchen Weiner. Fun fact? He’s also owned up to 13 racehorses at once, and they’ve competed in races like the Breeders’ Cup.

What does Rob Dyrdek own in real estate?

Rob knows how to invest wisely—and that includes real estate. He currently owns three mansions in the Mulholland Estates, a gated luxury community above Beverly Hills.

Here’s a breakdown:

• In 2015, he bought a 3.1-acre lot for $9.9 million. It’s the largest lot in the community.
• In 2018, he and Bryiana bought a 7,000 sq ft mansion for $6 million and renovated it extensively.
• In 2019, he added a third mansion—7,500 sq ft, seven bedrooms, 10 bathrooms—for $8.5 million.

Over the years, Rob has also owned and sold homes in Laurel Hills, Mount Olympus, and Hollywood Knolls. Though he took a few losses early on, his recent investments show how far he’s come.

What makes Rob Dyrdek different?

Rob isn’t just a former skater or MTV personality. He’s a guy who kept evolving. He used his fame to build a brand, and then he used his brand to build businesses.

He once said his goal was to become a “business artist,” blending creativity and entrepreneurship. Today, between producing TV, running companies, and raising a family, Rob has built a life many dream of.

Final thoughts

Rob Dyrdek went from skating down the streets of Ohio to building a $100 million empire. He’s starred in hit shows, started companies, helped grow skateboarding as a sport, and raised a beautiful family.

And even though he’s stepped back from wild TV stunts, Rob still inspires people to think big, take chances, and—yes—have fun while doing it.

FAQs

How old is Rob Dyrdek in 2025?

He is 50 years old, born on June 28, 1974.

What is Rob Dyrdek’s net worth in 2025?

His net worth is estimated to be $100 million.

What show made Rob Dyrdek famous?

Rob & Big on MTV first brought him fame, followed by Fantasy Factory and Ridiculousness.

Is Rob Dyrdek married?

Yes, he is married to Bryiana Noelle Flores since 2015, and they have two kids.

Does Rob Dyrdek still skate?

He doesn’t compete anymore, but skateboarding remains a big part of his brand and business world.