If you’re into firearms, vet medicine, and family vlogs, chances are you’ve come across Matt Carriker. At 38 years old in 2025, this Texas-based YouTube influencer, veterinarian, and entrepreneur has built an empire combining his love for guns, animals, and everyday life. With an estimated net worth of $5 million, Matt has turned his passion into a multi-platform success.
While many know him from Demolition Ranch, Matt is also a dedicated veterinarian, a philanthropist saving abandoned animals through Vet Ranch, and a family man sharing his personal life on OffTheRanch.
Let’s take a deeper dive into the life of Matt Carriker, his career, family, businesses, and how he built his online empire.
The Origin Story
Born on October 23, 1986, in Boerne, Texas, Matt grew up surrounded by animals and a love for veterinary medicine. His father, Lee Carriker, is a veterinarian, and his mother, Patricia Carriker, was a homemaker. Matt was raised alongside his three siblings—Mark, Andrew, and Allie.
From a young age, Matt knew he wanted to follow in his father’s footsteps. After graduating high school, he enrolled at Texas A&M University, where he pursued a degree in Veterinary Medicine.
Family Life
Matt met Meredith Atkinson while studying at Texas A&M, and the two hit it off instantly. Meredith, originally from Arkansas, moved to Texas Hill Country as a teenager. They got married after finishing college and have since built a beautiful life together.
The couple has three children:
- Adalyn
- Annie
- Lincoln
Despite Matt’s busy schedule, family remains his top priority. Meredith initially stayed at home for five years to support their growing family but later became involved in social media management and launched her own blog.
The Rise of Demolition Ranch
How It Started
Matt’s journey as a YouTube influencer started with a simple problem: he needed a way to afford ammunition. In 2011, he launched Demolition Ranch, initially as a fun side project. Over time, his content evolved, drawing millions of followers who enjoyed his unique mix of gun reviews, experiments, and Redneck Science.
Where It’s at Today
With over 10 million subscribers, Demolition Ranch has become the largest firearms-related channel on YouTube. Some of his most popular videos feature:
- Bulletproof tests
- Crazy gun experiments
- Weapon destruction challenges
Today, Demolition Ranch contributes significantly to his overall $5 million net worth through YouTube ads, sponsorships, and merchandise sales.
Vet Ranch: A Mission to Save Animals
Despite his love for firearms, Matt has an even bigger passion for animals. In 2014, he launched Vet Ranch, a non-profit initiative aimed at rescuing and rehabilitating abandoned animals.
How It Works
Vet Ranch is entirely funded through donations and YouTube ad revenue. The organization partners with San Antonio Pets Alive to help rehabilitate and rehome neglected animals.
Success Stories
Matt and his team have helped thousands of animals, treating conditions like:
- Mange
- Malnutrition
- Neutering & Spaying
- Infectious diseases
With nearly 3 million subscribers on Vet Ranch’s YouTube channel, Matt’s work continues to inspire and educate animal lovers worldwide.
OffTheRanch: A Peek into Matt’s Life
Matt’s third YouTube venture, OffTheRanch, is a vlogging channel where he shares personal moments with his family, friends, and fans.
What’s on the Channel?
- Home renovations (like his famous El Chromino mansion project)
- Family adventures and vacations
- Behind-the-scenes from Demolition Ranch & Vet Ranch
- Q&A and fan interactions
OffTheRanch provides a more intimate look into Matt’s life, balancing the seriousness of vet work and the thrill of gun videos with a touch of family fun and humor.
Bunker Branding: The Merch Empire
Aside from YouTube, Matt also runs a successful merchandise business.
What is Bunker Branding?
Founded by Matt Carriker, Bunker Branding Co. is a merchandise company that produces and sells apparel for YouTubers and influencers. The company manufactures gear for:
- Demolition Ranch
- Vet Ranch
- OffTheRanch
- Other popular YouTube creators
This diversified income stream plays a crucial role in Matt’s overall earnings, further cementing his $5 million net worth.
Net Worth Breakdown
So, how does Matt make his money? Here’s a rough breakdown:
- YouTube Ads (Demolition Ranch, Vet Ranch, OffTheRanch) – $9 million in lifetime revenue
- Sponsorships & Brand Deals – Estimated $500,000/year
- Bunker Branding Sales – Major contributor to his net worth
- Veterinary Practice at Fair Oaks Ranch – Ongoing income
Want to see what makes Matt Carriker so special? Check out his YouTube channels and witness his amazing journey firsthand!