Doatnut Net Worth: Where the Shark Tank Healthy Donut Brand Is Now

Doatnut rises in 2025 as Kimmy’s healthy donut brand expands after Shark Tank success

Kimmy from Oceanside, California, had a dream—and a donut. In 2024, she brought both to the Shark Tank stage and walked away with a deal that changed her life. Now in 2025, Doatnut is thriving, with a growing customer base, national attention, and big plans ahead.

What is Doatnut?

Doatnut is a health-focused donut made from groats, the purest form of oats. Created by Kimmy, a passionate baker and wellness advocate, each donut is gluten-free, dairy-free, and has only 90 calories.
She uses just five ingredients: groats, egg whites, sweet potato, monk fruit, and baking powder—keeping it simple, clean, and delicious.

The idea was born when Kimmy noticed how difficult it was to find nutritious snacks that actually tasted good. So, she set out to bake a donut that felt indulgent but was low in sugar, high in fiber, and made from wholesome ingredients—without breaking the bank.

What happened on Shark Tank?

When Kimmy pitched Doatnut on Shark Tank, she asked for $150,000 for 10% equity, valuing her business at $1.5 million.
While some Sharks bowed out due to early-stage concerns, Mark Cuban and Lori Greiner teamed up to offer her $200,000 for 30%, which Kimmy happily accepted.

The Sharks loved the taste, the story, and the health benefits—and the deal helped Doatnut explode online and in-store. According to Shark Tank Insights, traffic, sales, and social buzz surged after the episode aired.

Doatnut’s net worth in 2025

With an estimated yearly growth rate of 10%, Doatnut’s current valuation in 2025 is around $974,370—up from $667,000 when Kimmy struck her Shark Tank deal.
As her brand continues to gain traction, that number is expected to keep climbing.

Doatnut’s strong margins also caught the Sharks’ attention: Kimmy’s cost per donut is just $0.70–$0.80, while she sells each for $3.50. With improved distribution and brand awareness, she could easily raise prices and boost profits.

What makes Doatnut special?

Kimmy doesn’t just bake donuts—she handcrafts each one in her signature pink shop in Oceanside, grinding fresh oats daily.
Each donut is made to order, and shipped with a personal message recommending customers refrigerate or freeze for maximum freshness.

Doatnut is:

  • Gluten-free & dairy-free
  • 90 calories per donut
  • No added sugar (sweetened with monk fruit and sweet potato)
  • Packed with clean ingredients
  • Made with groats, the most nutrient-rich form of oats

As highlighted in Forbes, Kimmy’s commitment to whole ingredients and clean baking has made Doatnut a standout in the functional food space.

Where is Doatnut now in 2025?

Today, Kimmy continues to bake daily at her Oceanside store and ships nationwide.
She has added new seasonal flavors and is working on expanding into retail. There’s buzz around possible partnerships with boutique fitness studios and health-conscious grocers.

While the brand remains small-batch and artisan in nature, plans for scaling are in motion—with the help of her Shark investors.

Kimmy’s story continues to inspire. From grinding oats by hand to landing a deal with Mark Cuban and Lori Greiner, she’s proving that health, flavor, and heart can all fit inside one donut.

Hot this week

Devil Wears Prada 2 Begins Filming: Streep, Hathaway, Blunt Return for Sequel

Grab your oversized sunglasses and coffee cups because The...

Meet the McBee Family: How Bravo’s Real American Cowboys Stay Connected

When The McBee Dynasty: Real American Cowboys landed on...

Gavin Adcock Blasts Beyoncé’s ‘Cowboy Carter’: Says It’s Not Real Country

Country music can get spicy, but Gavin Adcock’s latest...

Henry Golding Confirms Crazy Rich Asians Series Moving Forward at HBO Max

Crazy Rich Asians fans finally have something fresh to...

Vera Wang Turns 76: Dazzles in Bold Black Minidress During Paris Birthday Bash

If there’s one thing Vera Wang knows how to...

Topics

The Rock Net Worth 2025: How Much Does WWe Legend-Turned-Actor Earned?

Dwayne “The Rock” Johnson’s net worth in 2025 continues...

Joanne Whalley Net Worth 2025: Film Roles, TV Comebacks & Life After Val Kilmer

Joanne Whalley has spent decades balancing critically acclaimed performances...

Wayne Gretzky Net Worth: How Rich is Greatest Hockey Player?

Wayne Gretzky’s net worth in 2025 reflects the remarkable...

Hidden Gems in the U.S.: Small Towns with Big Adventures

When people think of travel destinations in the United...

Who Is Piper Rockelle’s Boyfriend? Meet Capri Jones, Age & Relationship Explained

Piper Rockelle has grown up online, quite literally. From...

JoJo Siwa Net Worth 2025: How Rich is Dance Moms star?

JoJo Siwa has evolved from a child star with...

Related Articles

Popular Categories