Sonia Citron Net Worth 2025: WNBA Stardom, NIL Deals & Brand Power Rising

Sonia Citron’s net worth in 2025 signals the rise of a new force in women’s basketball. With a standout college career, major endorsement deals, and her recent selection in the WNBA Draft, Citron is ready to turn on-court excellence into a full-blown financial empire.

Here’s a look at Sonia Citron’s net worth, her NIL journey, and why brands and fans alike see her as one of the league’s next big stars.

What is Sonia Citron’s net worth in 2025?

Sonia Citron has an estimated net worth of $500,000 to $1 million in 2025.

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While her exact NIL valuation hasn’t been made public, Citron’s partnerships with well-known brands and her third overall selection by the Washington Mystics in the 2025 WNBA Draft confirm her growing commercial value. With her rookie contract and endorsement potential on the rise, that figure is expected to grow rapidly.

What does Sonia Citron do for a living?

Sonia Citron is a professional basketball player, brand ambassador, and rising WNBA personality.

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Before being drafted, Citron starred at Notre Dame, where she became one of the most complete and consistent guards in the country. Her averages of 14.3 points, 5.8 rebounds, and 2.7 assists per game, along with First Team All-ACC honors in 2023 and 2025, made her a standout not just on the stat sheet but in scouting reports nationwide.

Now in the WNBA with the Washington Mystics, Citron is already earning attention for her poised play—and for her potential as a major endorsement figure.

Sonia Citron’s earnings explained — how does she make money?

Sonia Citron earns money through:

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• WNBA Rookie Contract – Signed with the Washington Mystics as the third overall pick in the 2025 draft
• NIL Endorsements – Deals with Therabody, FanBasis, Wingstop, and Allstate
• Promotional Campaigns – Paid social collaborations, appearances, and digital content creation
• Team USA Success – Enhanced visibility after winning gold at the 2021 U-19 FIBA World Cup
• Future Speaking & Merchandise Deals – As her profile rises, branded content and merchandise will likely follow

While she doesn’t yet command the same social media numbers as some peers (with 21.6K on Instagram and 3K+ on X), her move to the professional stage is expected to boost her influence and earnings quickly.

What’s Sonia Citron doing now?

In 2025, Sonia Citron is gearing up for her rookie season with the Washington Mystics, bringing a mix of scoring, defensive IQ, and leadership to the team’s backcourt. Off the court, she’s already working with brands that align with her values—like Therabody, promoting athlete recovery, and FanBasis, where she engages with fans through digital content.

Citron is also a rising name in the wellness and lifestyle space, balancing athleticism with authenticity—something sponsors love. As her WNBA journey unfolds, she’s expected to be featured in more national campaigns and brand deals.