Lamar Jackson isn’t just a quarterback; he’s a human highlight reel. Since joining the Baltimore Ravens in 2018, he’s dazzled fans with jaw-dropping runs, pinpoint throws, and game-changing performances. But while his on-field moves leave defenders spinning, his off-field business acumen is just as impressive. At 28 years old, Jackson is not only securing MVP awards but also building a financial empire that matches his superstar status.
Early Success and NFL Breakthrough
Drafted 32nd overall by the Ravens in 2018, Lamar Jackson wasted no time proving he belonged in the NFL. By the end of his rookie season, he had already led Baltimore to the playoffs. Then came his sophomore season, and with it, his first MVP award. Jackson became the youngest quarterback to win the MVP at just 22 years old, wowing the league with over 3,000 passing yards and 1,200 rushing yards—a first in NFL history.
Fast forward to 2025, and Jackson’s list of accolades continues to grow. He’s a two-time MVP, a perennial playoff contender, and now, one of the highest-paid players in the NFL.
What Is Lamar Jackson’s Net Worth and Salary?
As of 2025, Lamar Jackson’s net worth is estimated at $100.5 million. His fortune is built on a combination of his lucrative NFL contracts, endorsement deals, and entrepreneurial ventures. The Ravens rewarded Jackson’s exceptional play with a record-breaking five-year, $260 million contract extension in 2023, making him the NFL’s highest-paid player at the time.
The contract includes a $72.5 million signing bonus and a whopping $185 million guaranteed. To put it in perspective, Jackson earns an average of $52 million per year. In 2025 alone, he’ll take home $22.5 million in base salary, along with a $750,000 workout bonus. For a player who’s already redefined what it means to be a quarterback, these numbers seem fitting.
Off-Field Ventures and Endorsements
Lamar Jackson’s financial game isn’t limited to his NFL paycheck. The Ravens star has also built a portfolio of endorsement deals and business ventures. He’s partnered with brands like Oakley Inc., NFL Pro Era, and Play Action Soulfood and More. NFL Pro Era, in particular, stands out as the first NFL and NFLPA-licensed virtual reality series, and Jackson has been a vocal supporter of this innovative project.
But wait, there’s more. Jackson owns a clothing brand, Era 8 Apparel, which reflects his jersey number and unique style. The brand has gained traction among fans and further solidified Jackson’s presence in the business world. From endorsements to entrepreneurship, Jackson’s off-field moves are as calculated as his on-field plays.
Family and Personal Life
Born on January 7, 1997, in Pompano Beach, Florida, Lamar Jackson grew up in a close-knit family. His mother, Felicia Jones, has been a driving force in his life, even serving as his business manager early in his career. Jackson’s father passed away when he was just eight years old, leaving his mother to raise him and his siblings. Felicia’s unwavering support and guidance have been instrumental in Jackson’s journey to NFL stardom.
Despite his fame, Jackson remains grounded, often attributing his success to his family and faith. Off the field, he’s known for his infectious energy, humility, and dedication to his community.
2025 Season and Postseason Hopes
This season marks Jackson’s sixth playoff run, and the stakes couldn’t be higher. Though his postseason track record has its share of ups and downs, Jackson’s recent performances suggest he’s ready to rewrite the narrative. In the Ravens’ first-round victory, Jackson threw for 175 yards and two touchdowns while completing 76.2% of his passes. He also showcased his signature dual-threat ability with 82 rushing yards, contributing to the team’s 298 rushing yards—a postseason franchise record.
Now, all eyes are on the divisional round matchup against the Buffalo Bills. Fans are hoping Jackson can lead the Ravens to their first Super Bowl title since 2013, adding yet another chapter to his growing legacy.
