Jalen Hurts is the definition of perseverance and hard work. The Philadelphia Eagles quarterback has gone from being a second-round pick in the 2020 NFL Draft to one of the highest-paid players in the league, securing his place among the greats. His journey from an underestimated backup to a Super Bowl leader is nothing short of inspirational. With a net worth that now surpasses $30 million and a $255 million contract under his belt, Hurts’ rise to NFL superstardom is a true Cinderella story.
A Rocky Start That Led to NFL Greatness
Hurts entered the NFL as the 53rd overall pick in the 2020 Draft, a selection that raised eyebrows. Many questioned whether he could ever lead an NFL team, let alone become one of its premier players. Initially placed as the third-string quarterback under then-head coach Doug Pederson, Hurts slowly but surely gained trust and ended the season as the Eagles’ starter after a struggling Carson Wentz was benched.
When Pederson departed, new head coach Nick Sirianni kept faith in Hurts, a decision that would prove to be one of the best in Eagles’ history. Hurts led the team to Super Bowl LVII, where they narrowly lost to Patrick Mahomes and the Kansas City Chiefs. Now, in 2025, he’s set for a highly anticipated rematch on the biggest stage in football.
The Contract That Changed Everything
Hurts’ Super Bowl run didn’t just earn him accolades—it earned him a massive payday. In 2023, he became the highest-paid player in the NFL after signing a five-year, $255 million contract, with $180 million guaranteed. This deal skyrocketed his salary from the $610,000 rookie contract he once had to an average annual income of $50 million by 2026.
Though his base salary remains just over $1 million per year, he receives an annual option bonus that gradually increases until it reaches $49 million. That’s a far cry from the days when he was doubted as an NFL starter. Hurts’ story is proof that determination and self-belief can change your life in just a few short years.
From Quarterback to Brand Ambassador
Hurts isn’t just making money on the field—he’s a marketing powerhouse. The Eagles star quickly became one of the NFL’s most recognizable faces, landing endorsement deals that have significantly increased his wealth. One of his biggest deals is with Lemon Perfect, a hydration drink brand co-owned by music icon Beyoncé.
In addition, Hurts is an ambassador for Eastbay sportswear, securing a shareholder stake in the company after convincing the Eagles to sign an advertising deal for Eastbay’s Performance Line. These endorsements are just the beginning of what could be a lucrative business career off the field.
Jalen Hurts: A Look Into His Personal Life
Despite the fame and fortune, Hurts remains grounded, crediting his family and faith for his success. He was born into a football family—his father, Averion Hurts, was his high school coach, shaping him into the player he is today. Hurts also has a strong bond with his mother, Pamela, who instilled the discipline and work ethic that has defined his career.
Off the field, Hurts is known for his humility and leadership. He has spoken openly about his faith and how it has helped him navigate the challenges of his career. Unlike many young stars, Hurts keeps his private life relatively low-key, though he has been linked to Bry Burrows, his longtime girlfriend from his days at the University of Alabama.
A Role Model On and Off the Field
One thing that separates Hurts from other quarterbacks is his leadership. Whether it’s on the field, in the locker room, or through his charitable efforts, Hurts is someone young athletes can look up to. He regularly gives back to the community, participating in youth football camps and mentoring aspiring athletes.
He also understands the importance of financial literacy, working closely with financial advisors to build a sustainable future beyond his playing days. With his endorsements, investments, and football salary, Hurts is not just playing for today—he’s building generational wealth.
What’s Next for Jalen Hurts?
With another Super Bowl in sight and his legacy still being written, the future looks bright for Jalen Hurts. He has already overcome the doubters and made his mark as one of the league’s elite quarterbacks. If he can lead the Eagles to another championship, his name will be forever etched in NFL history.
But beyond the touchdowns and contracts, Hurts is proving that success isn’t just about talent—it’s about hard work, resilience, and staying true to yourself. Whether he’s on the field leading his team or off it securing his financial future, Hurts is setting a new standard for what it means to be an athlete in today’s NFL.
And to think—just a few years ago, he was the backup quarterback no one expected to be here. Now, he’s one of the biggest names in the game. If that’s not a Cinderella story, then what is?