Craig Conover may have started his reality TV journey as a struggling law grad, but in 2025, he’s built a lifestyle empire from pillows, charm, and persistence. Best known for his role on Bravo’s Southern Charm, Craig’s evolution from law school dropout to successful entrepreneur has made him a fan favorite—and now, a self-made millionaire.
So how much is Craig Conover worth in 2025, and how did he get there? Let’s break it down.
What is Craig Conover’s net worth in 2025?
Craig Conover has an estimated net worth of $1 million in 2025.
This net worth is a combination of his Bravo salary, earnings from his thriving business Sewing Down South, income from book sales, real estate holdings, and brand endorsements. While his fortune isn’t astronomical, it’s a solid reflection of the steady rise he’s made from reality underdog to business owner and author.
What does Craig Conover do for a living?
Craig Conover is a reality television star, entrepreneur, lawyer (by degree), and author.
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He rose to fame on Southern Charm in 2014 and has remained a key cast member ever since. While his early years on the show were marked by indecision and career stalls, Craig has since turned things around, creating a growing home goods brand and rebranding himself as a successful businessman.
Though he holds a law degree from the Charleston School of Law, he never pursued a traditional legal career full-time. Instead, he blended his personal passions with his public platform to create something uniquely his own.
Craig Conover’s Earnings Explained
Southern Charm Salary
Craig has been a cast member on Southern Charm since the show’s first season. According to reports, he earns $25,000 per episode, which can add up to over $400,000 per season depending on the episode count.
This Bravo income forms a large chunk of his yearly earnings and has helped fund his business ventures.
Sewing Down South
Perhaps Craig’s biggest win came when he turned his love for sewing—once mocked by fellow cast members—into a profitable brand. Sewing Down South, launched in 2018, started with decorative pillows and has since expanded into full home décor, collaborations, and brick-and-mortar stores in Charleston.
The business has been featured heavily on Southern Charm, gaining a loyal fan base and driving sales online and in-store. With seasonal drops, merchandise collaborations, and themed collections, SDS has become more than just a side hustle—it’s a core part of Craig’s identity and income.
Book Sales
In 2022, Craig published a memoir titled Pillow Talk: What’s Wrong With My Sewing?, which chronicles his personal journey from law school to reality TV to business owner. The book gave fans deeper insight into his life and struggles and added another revenue stream through book sales and signings.
Public Appearances and Sponsorships
As his fame has grown, so has Craig’s ability to monetize his brand. From BravoCon panels to sponsored Instagram posts, Craig earns through promotional content, event appearances, and cross-brand collaborations, especially within the Bravo universe.
Real Estate
Craig purchased a 2,000-square-foot home in Mount Pleasant, South Carolina, in 2017 for $460,000. The property has nearly doubled in value, with its current estimated worth around $900,000 in 2025.
Owning real estate in the Charleston area has added both financial stability and long-term investment value to Craig’s portfolio.
