Taiwanese actress Barbie Hsu was more than just a beloved celebrity—she was a powerhouse in the entertainment industry, a savvy businesswoman, and a real estate investor. Best known for her iconic role in Meteor Garden, Barbie not only won the hearts of millions but also built a staggering net worth throughout her career. But how much was she worth in 2025, and what were the key sources of her wealth? Let’s dive into the details of her financial success and legacy.
Barbie Hsu’s Early Career and Rise to Fame
Born on October 6, 1976, in Taipei, Taiwan, Barbie Hsu made a name for herself in the entertainment world in the late 1990s and early 2000s. She first gained popularity as part of the pop duo ASOS with her sister, Dee Hsu. However, it was her portrayal of Shan Cai in the hit 2001 Taiwanese drama Meteor Garden that catapulted her to international fame.
Following Meteor Garden, Barbie starred in numerous hit dramas, including Mars and Summer’s Desire, cementing her status as one of Asia’s top actresses. Her acting success not only brought her fame but also a steady stream of endorsement deals and commercial appearances, significantly boosting her wealth.
Endorsements, Business Ventures, and Net Worth
Barbie Hsu was one of the most sought-after celebrities for endorsements, representing luxury brands, beauty products, and fashion labels. According to Sao Star, citing ETToday, Barbie secured endorsement deals worth approximately US$4.75 million throughout her career.
But she didn’t stop at acting and endorsements—she was also a smart investor. Over the years, Barbie made strategic moves in real estate, accumulating three luxury properties:
- Two villas worth a combined US$18 million
- A 760-square-meter luxury apartment in Taipei’s Xinyi District, purchased in 2016 for US$12 million (with her then-husband Wang Xiaofei)
Following her 2021 divorce from Wang Xiaofei, Barbie reportedly received a NT$600 million (US$19 million) settlement, according to Mirror Media. The couple’s total assets were valued at NT$950 million (US$29 million). Furthermore, Sohu reported that Wang left Barbie and their two children a 720-square-meter villa to ensure their financial stability.
By 2025, Barbie Hsu’s estimated net worth was around US$50 million, making her one of the wealthiest actresses in Taiwan.
Barbie Hsu’s Personal Life and Marriages
While Barbie’s professional achievements were remarkable, her personal life often made headlines.
She was married to Chinese businessman Wang Xiaofei from 2011 to 2021, and the couple had two children together. Their lavish lifestyle, business ventures, and high-profile events kept them in the public eye. However, after a decade of marriage, they divorced in 2021.
Shortly after their divorce, Barbie rekindled an old romance with South Korean musician DJ Koo (Koo Jun-Yup). The two had dated back in the late 1990s but were forced to part ways due to Koo’s management restrictions. In March 2022, DJ Koo announced their surprise marriage on Instagram, revealing that he had contacted Barbie after 20 years of separation, and they decided to tie the knot immediately.
While reports indicated that Barbie’s net worth was nearly eight times higher than DJ Koo’s, speculation arose about whether the couple had signed a prenuptial agreement to manage their assets. However, neither party publicly commented on the matter.
Barbie Hsu’s Tragic Passing and Legacy
In February 2025, the entertainment industry was left in shock when news broke that Barbie Hsu had passed away. According to AsiaOne, she developed pneumonia after catching the flu during a family holiday in Japan over the Lunar New Year. Her sister, Dee Hsu, confirmed the heartbreaking news, expressing the family’s profound sorrow. Further details about her passing are expected to be released soon.
Barbie’s death left an immense void in the entertainment world. She was more than just a talented actress—she was a trailblazer, a devoted mother, and a business-savvy woman who made smart financial decisions throughout her career.
Barbie Hsu’s net worth in 2025 stood at an impressive US$50 million, thanks to her acting career, endorsements, and real estate investments. Despite the ups and downs in her personal life, she remained a beloved figure in Asian entertainment.
Her tragic passing has left fans mourning, but her legacy lives on through her iconic roles, her business acumen, and the lasting impact she made in the industry.
Barbie Hsu will always be remembered as one of the most influential and successful actresses of her generation.
