Alex Cooper’s Net Worth 2025: How the ‘Call Her Daddy’ Host Built a Multi-Million Dollar Empire

Alexandra Cooper, widely known as Alex Cooper, has become one of the most influential voices in the podcasting world. As the host of ‘Call Her Daddy’, she transformed a casual podcast into a multi-million dollar brand, proving that authenticity, humor, and a bit of controversy can be a recipe for success. Fans have followed her journey from Barstool Sports to Spotify and beyond, leading many to ask: What is Alex Cooper’s net worth in 2025?

Let’s break down her earnings, career trajectory, and the moves that made her a podcasting powerhouse.

What is Alex Cooper’s Net Worth in 2025?

As of 2025, Alex Cooper’s estimated net worth is $30 million. She has built her fortune primarily through:

• Podcasting – Hosting and producing ‘Call Her Daddy’
• Exclusive contracts – Including her past $60 million deal with Spotify
• Sponsorships & brand endorsements
• Merchandise and business ventures
• Social media influence & YouTube revenue

Her journey to wealth hasn’t been overnight, but it’s been fueled by hard work, smart business decisions, and an unapologetic approach to content creation.

Who is Alex Cooper?

Alex Cooper was born on August 21, 1994, making her 30 years old in 2025. She grew up in Newtown, Pennsylvania, where she developed a love for storytelling and entertainment. She later attended Boston University, where she was a Division I soccer player before pivoting toward media and digital content.

Before podcasting, Alex dabbled in YouTube content creation and on-air broadcasting. However, it was ‘Call Her Daddy’ that skyrocketed her career, making her one of the highest-paid podcasters in the world.

How Did Alex Cooper Make Her Money?

Alex Cooper’s income sources are diverse, but her biggest money-maker has always been her podcast, ‘Call Her Daddy’. Here’s a breakdown of how she built her wealth:

1. The ‘Call Her Daddy’ Podcast

Alex launched ‘Call Her Daddy’ in 2018 with Sofia Franklyn under Barstool Sports. The podcast quickly became popular for its raw, humorous, and sex-positive takes on relationships, dating, and culture. The chemistry between Alex and Sofia was undeniable—until things got complicated.

In 2020, a contract dispute with Barstool Sports led to a very public fallout between Alex and Sofia.

• Barstool owned the podcast’s intellectual property (IP), which caused tension.
• Alex was offered a better deal, leading to her solo-hosting the show.
• Sofia left and started her own podcast, ‘Sofia with an F’.

Despite the controversy, Alex took full control of ‘Call Her Daddy’ and secured an even bigger deal.

2. The $60 Million Spotify Deal

In 2021, Alex made podcasting history when she signed an exclusive three-year, $60 million deal with Spotify. This was one of the biggest podcast contracts ever, placing her in the same league as Joe Rogan and other major audio personalities.

Under this deal:

• ‘Call Her Daddy’ became Spotify-exclusive.
• She gained full creative control over the show.
• Spotify saw a massive boost in podcast listenership, proving her influence.

3. Post-Spotify Independence

In 2023, the Spotify contract ended, and the platform chose not to renew the exclusive deal. Instead of resigning, Alex made a bold move:

• She took ‘Call Her Daddy’ independent.
• The podcast is now available on multiple platforms, including Apple Podcasts, Amazon Music, and iHeartPodcasts.
• Spotify still retains video rights, keeping some content exclusive to the platform.

While her contract with Spotify ended, Alex continues to make millions from streaming revenue, ad placements, and sponsorships across platforms.

4. Sponsorships and Brand Endorsements

Beyond podcasting, Alex Cooper has landed major brand deals with companies like:

• Manscaped
• Honey
• Victoria’s Secret
• Revolve
• SmartWater

With her strong Gen Z and millennial following, brands pay top dollar for her endorsements, further adding to her wealth.

5. Social Media & YouTube Revenue

Alex’s social media presence is massive, with millions of followers on Instagram, TikTok, and YouTube. Her YouTube channel, where she used to post vlogs and behind-the-scenes content, still generates revenue through ads and sponsorships.

Even though she shifted focus to podcasting, her social media brand partnerships remain a steady source of income.

Alex Cooper’s Personal Life

In 2023, Alex Cooper got engaged to film producer Matt Kaplan, and the couple has since become a power couple in entertainment.

While she keeps much of her personal life private, she has shared:

• She enjoys a laid-back lifestyle despite her wealth.
• She values authenticity over fame.
• She still keeps close friendships in the industry but remains focused on growing her brand.

What’s Next for Alex Cooper in 2025?

With the Spotify deal behind her, Alex has full control of her podcast’s future. Some potential next steps include:

• Expanding ‘Call Her Daddy’ into a media empire – launching spin-off shows and products.
• Creating a podcast network to support up-and-coming female voices.
• Venturing into TV or film production.
• Writing a book based on her experiences in the media and entertainment industry.

One thing is certain: Alex Cooper isn’t slowing down anytime soon.

How Alex Cooper Became a Podcasting Mogul

From a Boston University soccer player to one of the highest-paid women in podcasting, Alex Cooper has built a media empire on her own terms.

With an estimated $30 million net worth in 2025, she continues to prove that boldness, business smarts, and an authentic voice can take you far in today’s digital landscape.

Whether she’s interviewing A-list celebrities, building new business ventures, or simply living her best life, Alex Cooper remains an inspiration for women in media, entrepreneurs, and content creators everywhere.

What do you think of Alex Cooper’s journey to success? Let us know in the comments!

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